Microsoft announced the name of its Windows 10 browser last week. While the code name, Project Spartan, was exciting and invoked visions of dominance and strength, the final name Microsoft picked is totally dull and mundane. Microsoft Edge is the successor to Internet Explorer, but the software giant had a huge opportunity to bury the bad image of IE, and it has blown it.
Microsoft Edge sounds like some type of datacenter or corporate IT package from a decade ago. It’s not cool, exciting, or even remotely interesting. It’s boring and sounds like the dreadful EDGE pre-3G internet connection that nobody wants on their phones these days. My friends joke that their iPhones are on the "edge of death" when they see the little E icon, and...
Microsoft's new browser has a name only a mother could love
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