There will always be some dispute over the precise components of a healthy diet, but fruits and vegetables have established themselves as essential ingredients on most people's lists. But then why, when we all have a general idea of what's good for us, do we tend to walk past the fresh produce isle and load up on processed and less healthy foods instead? The problem is marketing. Junk food purveyors have perfected the subtle science of attracting attention and desire from their customers, while fresh food usually just sits passively on the shelf, deprived of any fancy packaging or superhero endorser.
Just putting a smiley face next to healthy food made kids choose it more often
Now, an enterprising research team has sought to find a...
Good food needs better marketing
Aucun commentaire:
Enregistrer un commentaire