Cereal boxes have proven how effective cartoon characters can be in communicating with the young, and Japan's government is also getting in on the act by recruiting a set of typical manga characters to be its latest spokespeople. In a new poster campaign posted around Tokyo's Harajuku district, Japan's Information-technology Promotion Agency is urging teenagers to be mindful of the need for strong security of their mobile devices. "I’ll be waiting for you," proclaims one of the solemn images, "waiting until the day you rethink your password!" Exploiting the manga trope of kabe-don — where a dashing male suitor places his hand on the wall behind a demure young girl and confides in her some important secret — the tongue-in-cheek campaign...
Japan tries to make password security sexy by resorting to manga tropes
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